Next Best Action Campaign Manager
Company: U.S. Bank
Location: Sacramento
Posted on: May 28, 2023
|
|
Job Description:
At U.S. Bank, we're on a journey to do our best. Helping the
customers and businesses we serve to make better and smarter
financial decisions and enabling the communities we support to grow
and succeed. We believe it takes all of us to bring our shared
ambition to life, and each person is unique in their potential. A
career with U.S. Bank gives you a wide, ever-growing range of
opportunities to discover what makes you thrive at every stage of
your career. Try new things, learn new skills and discover what you
excel at-all from Day One.
Job Description
Develops and leads the marketing strategy for a specified area to
deliver customer-centric, multi-channel marketing programs to
maximize customer growth, retention and engagement. Identifies and
communicates key performance indicators to ensure marketing
strategies are yielding positive return on investment as well as to
modify and optimize strategies as necessary. Manages professional
employees and/or supervisors of complex support, production
marketing team(s). Uses segment specific marketing strategies and
media to launch marketing programs and/or products in collaboration
with agencies, product, sales and technical teams. Successfully
negotiates contracts and activates vendor relationships for the
benefit of the Company and our brand. Adapts departmental plans and
priorities to address agility, resource and operational challenges.
Provides marketing support for alternative marketing channels such
as tradeshows, seminars, industry sponsorships, etc. Collaborates
with internal partners to ensure that all marketing programs are in
accordance with all laws, regulations and bank policies.
Basic Qualifications
Bachelor's degree, or equivalent work experience
10 or more years of related experience in marketing and marketing
strategy with proven ability to deliver results
Preferred Skills/Experience
Advanced knowledge of assigned geographical area, competitive
market, banking operations, and U.S. Bancorp's products and
services
Strong organizational, interpersonal and team building skills
Excellent verbal, written and presentation skills
Agility in thinking and delivery, along with proven ability to take
direction in support of company goals
Strong decision-making and problem-solving skills
Proven ability to independently manage multiple projects and
assignments that are completed on time and on budget
Proficient computer navigation skills using a variety of software
packages
MBA or equivalent markers of high achievement are a plus
If there's anything we can do to accommodate a disability during
any portion of the application or hiring process, please refer to
our disability accommodations for applicants
(https://careers.usbank.com/global/en/disability-accommodations-for-applicants)
.
Learn how the way we work at U.S. Bank
(https://assets.phenompeople.com/CareerConnectResources/prod/UBNAGLOBAL/documents/Thewaywework-1666895142717.pdf)
drives meaningful relationships with our customers and
collaboration across the company.
Benefits:
Our approach to benefits and total rewards considers our team
members' whole selves and what may be needed to thrive in and
outside work. That's why our benefits are designed to help you and
your family boost your health, protect your financial security and
give you peace of mind. Our benefits include the following (some
may vary based on role, location or hours):
Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short-term and long-term disability
Pregnancy disability and parental leave
401(k) and employer-funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and
tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to
80 hours per calendar year unless otherwise provided by law
EEO is the Law
U.S. Bank is an equal opportunity employer committed to creating a
diverse workforce. We consider all qualified applicants without
regard to race, religion, color, sex, national origin, age, sexual
orientation, gender identity, disability or veteran status, among
other factors. Applicants can learn more about the company's status
as an equal opportunity employer by viewing the federal KNOW YOUR
RIGHTS
(https://eeoc.gov/sites/default/files/2022-10/EEOC_KnowYourRights_screen_reader_10_20.pdf)
EEO poster.
E-Verify
U.S. Bank participates in the U.S. Department of Homeland Security
E-Verify program in all facilities located in the United States and
certain U.S. territories. The E-Verify program is an Internet-based
employment eligibility verification system operated by the U.S.
Citizenship and Immigration Services. Learn more about the E-Verify
program
(https://careers.usbank.com/verification-of-eligibility-for-employment)
.
The salary range reflects figures based on the primary location,
which is listed first. The actual range for the role may differ
based on the location of the role. In addition to salary, US Bank
offers a comprehensive benefits package, including incentive and
recognition programs, equity stock purchase 401k contribution and
pension (all benefits are subject to eligibility requirements). Pay
Range: $131,240.00 - $154,400.00 - $169,840.00
U.S. Bank will consider qualified applicants with criminal
histories in a manner consistent with the San Francisco Fair Chance
Ordinance.
Keywords: U.S. Bank, Sacramento , Next Best Action Campaign Manager, Executive , Sacramento, California
Click
here to apply!
|